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GULF SHORES, AL 36542

Real Estate Market Report  ·  Baldwin County
Balanced Market
January 2026  ·  Source: Realtor.com

Market Overview

Active Listings
872
⇩ 2.5% vs 894 last year
Pending
109
13% pending ratio
Median Price
$539,400
⇧ 0.8% vs $534,950 last year
Average Price
$708,745
⇧ 3.9% vs $682,461 last year
Days on Market
102
vs 102 days last year

Market Context

Population: 17,089  ·  Density: 126.9/mi²  ·  Median household income: $63,305

Typical home value: $323,442  ·  Homeownership: 69.2%

Market Analysis

Data as of January 2026. Source: Realtor.com.

The GULF SHORES, AL real estate market (36542) currently shows 872 active listings, with 109 pending sales. Homes are averaging 102 days on the market before going under contract.

Inventory has tightened compared to last year, with 22 fewer active listings — creating more competition among buyers.

The median listing price has risen 0.8% year-over-year, from $534,950 to $539,400.

Whether you are buying or selling in GULF SHORES, AL, SELL123.com can help you save significantly on commission — typically 2% compared to traditional 5% broker fees. Call (240) SELL-123 for a free consultation.

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Market Trends

Inventory & Days on Market

Year over Year
  • Listings: 872 this year vs 894 last year
  • Days on market: 102 now vs 102 last year

Median & Average Pricing

Year over Year
  • Median: $539,400 (+0.8% YoY)
  • Average: $708,745 (+3.9% YoY)

12-Month Price Trend

Median & Average
  • Median and average listing prices over the past 12 months

12-Month Inventory Trend

Active & Pending
  • Active and pending listing counts over the past 12 months

Historical Trend Charts

Median Price
Average Price
Days on Market
Total Listings
Pending Listings
Active Listings
New Listings

Nearby Real Estate Markets

Median Price Legend:
< $250K
$250K–$500K
$500K–$1M
$1M–$2M
> $2M
25 Nearby Zip Code Markets within 31.9 miles — 3,681 listings ($2,252,671,868 combined market value)
Zip City / State Distance Listings Market Value Median $ Average $
36542Gulf Shores, AL 365420.0 mi872$618,025,640$539,400$708,745
36535Foley, AL 365357.6 mi430$161,727,300$337,654$376,110
36561Orange Beach, AL 3656110.0 mi734$701,797,218$749,000$956,127
36530Elberta, AL 3653014.4 mi61$46,924,250$454,000$769,250
36576Silverhill, AL 3657617.3 mi42$15,807,078$325,000$376,359
32507Pensacola, FL 3250722.0 mi421$259,106,555$460,000$615,455
32506Pensacola, FL 3250623.3 mi215$62,469,110$278,933$290,554
36526Daphne, AL 3652624.3 mi296$135,986,840$368,700$459,415
36567Robertsdale, AL 3656725.7 mi81$32,099,247$297,206$396,287
32526Pensacola, FL 3252627.0 mi235$83,547,435$320,000$355,521
36582Theodore, AL 3658230.9 mi94$32,313,910$234,075$343,765
32505Pensacola, FL 3250531.0 mi115$24,681,990$180,000$214,626
32502Pensacola, FL 3250231.9 mi85$78,185,295$535,000$919,827

Frequently Asked Questions

How many homes are for sale in GULF SHORES, AL 36542?

As of January 2026, there are 872 active listings in GULF SHORES, AL (zip code 36542), compared to 894 the prior year.

What is the median home price in GULF SHORES, AL 36542?

The median listing price in GULF SHORES, AL 36542 is $539,400 as of January 2026, a 0.8% increase from $534,950 the prior year.

How long do homes stay on the market in GULF SHORES, AL?

Homes in GULF SHORES, AL 36542 spend an average of 102 days on the market before going under contract, compared to 102 days the prior year.

Is it a seller's or buyer's market in GULF SHORES, AL 36542?

Based on current inventory and days-on-market data as of January 2026, GULF SHORES, AL 36542 is currently a Balanced Market. Inventory has tightened compared to last year, with 22 fewer active listings — creating more competition among buyers.

How much can I save on real estate commission in GULF SHORES, AL?

With SELL123.com's maximum 3% commission, sellers in GULF SHORES, AL 36542 save an estimated $10,788 compared to a typical 5% commission on the median listing price of $539,400. Our fee structure: 1% listing + 2% selling broker — no additional buyer or seller fees. Call (240) SELL-123 or email info@SELL123.com for a free consultation.