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Airport Plaza Briarwood East Gateway Foxfire Leawood Lakes Maplewood Meridian Village Moon Lake River Reach Sabal Lakes Saddlebrook Village Santa Barbara Landings Saxon Manor Isles Sherwood Park Shoppes at Santa Barbara Springwood Summerwood Toll Gate Westview Plaza Whittenberg Estates Wildwood Estates Woodside Lanes

NAPLES, FL 34104

Real Estate Market Report
Balanced Market
June 2026  ·  Source: Realtor.com

Neighborhoods in ZIP 34104

Airport Plaza · Briarwood · East Gateway · Foxfire · Leawood Lakes · Maplewood · Meridian Village · Moon Lake · River Reach · Sabal Lakes · Saddlebrook Village · Santa Barbara Landings · Saxon Manor Isles · Sherwood Park · Shoppes at Santa Barbara · Springwood · Summerwood · Toll Gate · Westview Plaza · Whittenberg Estates · Wildwood Estates · Woodside Lanes

Market Analysis

Data as of June 2026. Source: Realtor.com.

The NAPLES, FL real estate market (34104) currently shows 307 active listings, with 65 pending sales. Homes are averaging 103 days on the market before going under contract.

Inventory has tightened compared to last year, with 63 fewer active listings — creating more competition among buyers.

Homes are taking longer to sell, averaging 103 days on market compared to 98 days last year.

The median listing price has fallen 0.6% year-over-year, from $427,400 to $424,950.

Whether you are buying or selling in NAPLES, FL, SELL123.com can help you save significantly on commission — typically 2% compared to traditional 5% broker fees. Call (240) SELL-123 for a free consultation.

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Market Context

Market Context

Population: 24,269  ·  Density: 950.7/mi²  ·  Median household income: $67,932

Typical home value: $313,109  ·  Homeownership: 68.6%

Market Overview

Active Listings
307
⇩ 17% vs 370 last year
Pending
65
21% pending ratio
Median Price
$424,950
⇩ 0.6% vs $427,400 last year
Average Price
$640,646
⇩ 6.2% vs $683,050 last year
Days on Market
103
⇧ 5.1% vs 98 days last year

Price Per Square Foot

Median $/sqft
$281
⇩ 0.7% vs $283/sqft last year
Median Home Size
1,487 sqft
Typical listing size
12-Month $/sqft Trend

Market Trends

Inventory & Days on Market

Year over Year
  • Listings: 307 this year vs 370 last year
  • Days on market: 103 now vs 98 last year

Median & Average Pricing

Year over Year
  • Median: $424,950 (-0.6% YoY)
  • Average: $640,646 (-6.2% YoY)

12-Month Price Trend

Median & Average
  • Median and average listing prices over the past 12 months

12-Month Inventory Trend

Active & Pending
  • Active and pending listing counts over the past 12 months

Historical Trend Charts

Median Price
Average Price
Days on Market
Total Listings
Pending Listings
Active Listings
New Listings
Price Per Sqft
Price Reduced %

Nearby Real Estate Markets

Median Price Legend:
< $250K
$250K–$500K
$500K–$1M
$1M–$2M
> $2M
25 Nearby Zip Code Markets within 29.5 miles — 7,601 listings ($11,713,815,051 combined market value)
Zip City / State Distance Listings Market Value Median $ Average $
34104Naples, FL 341040.0 mi395$253,462,020$426,000$641,676
34105Naples, FL 341052.8 mi332$402,651,592$476,500$1,212,806
34102Naples, FL 341023.5 mi669$3,894,352,695$2,495,000$5,821,155
34109Naples, FL 341096.2 mi431$546,958,826$724,000$1,269,046
34108Naples, FL 341087.5 mi678$1,865,072,910$1,297,000$2,750,845
34110Naples, FL 3411010.2 mi603$847,961,514$789,738$1,406,238
34120Naples, FL 3412014.8 mi800$718,298,400$671,250$897,873
34114Naples, FL 3411415.0 mi678$580,132,734$662,475$855,653
34145Marco Island, FL 3414516.4 mi768$1,339,625,472$974,450$1,744,304
33928Estero, FL 3392819.6 mi708$501,131,604$549,973$707,813
33967Fort Myers, FL 3396722.5 mi204$95,162,532$399,000$466,483
33908Fort Myers, FL 3390825.5 mi1,047$602,988,240$357,700$575,920
33907Fort Myers, FL 3390729.5 mi288$66,016,512$193,450$229,224

Frequently Asked Questions

How many homes are for sale in NAPLES, FL 34104?

As of June 2026, there are 307 active listings in NAPLES, FL (zip code 34104), compared to 370 the prior year.

What is the median home price in NAPLES, FL 34104?

The median listing price in NAPLES, FL 34104 is $424,950 as of June 2026, a 0.6% decrease from $427,400 the prior year.

How long do homes stay on the market in NAPLES, FL?

Homes in NAPLES, FL 34104 spend an average of 103 days on the market before going under contract, compared to 98 days the prior year.

Is it a seller's or buyer's market in NAPLES, FL 34104?

Based on current inventory and days-on-market data as of June 2026, NAPLES, FL 34104 is currently a Balanced Market. Inventory has tightened compared to last year, with 63 fewer active listings — creating more competition among buyers. Homes are taking longer to sell, averaging 103 days on market compared to 98 days last year.

How much can I save on real estate commission in NAPLES, FL?

With SELL123.com's maximum 3% commission, sellers in NAPLES, FL 34104 save an estimated $8,499 compared to a typical 5% commission on the median listing price of $424,950. Our fee structure: 1% listing + 2% selling broker — no additional buyer or seller fees. Call (240) SELL-123 or email info@SELL123.com for a free consultation.