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WAUSAU, WI 54401

Real Estate Market Report  ·  Marathon County
Buyer's Market
January 2026  ·  Source: Realtor.com

Market Overview

Active Listings
42
⇧ 16.7% vs 36 last year
Pending
20
48% pending ratio
Median Price
$284,900
⇧ 7.8% vs $264,250 last year
Average Price
$492,165
⇧ 33.2% vs $369,435 last year
Days on Market
64
⇧ 6.7% vs 60 days last year

Market Context

Population: 31,292  ·  Density: 143.5/mi²  ·  Median household income: $64,799

Typical home value: $175,552  ·  Homeownership: 65.7%

Market Analysis

Data as of January 2026. Source: Realtor.com.

The WAUSAU, WI real estate market (54401) currently shows 42 active listings, with 20 pending sales. Homes are averaging 64 days on the market before going under contract.

Inventory has increased compared to last year, with 6 more homes available — giving buyers more choice.

Homes are taking longer to sell, averaging 64 days on market compared to 60 days last year.

The median listing price has risen 7.8% year-over-year, from $264,250 to $284,900.

Whether you are buying or selling in WAUSAU, WI, SELL123.com can help you save significantly on commission — typically 2% compared to traditional 5% broker fees. Call (240) SELL-123 for a free consultation.

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Market Trends

Inventory & Days on Market

Year over Year
  • Listings: 42 this year vs 36 last year
  • Days on market: 64 now vs 60 last year

Median & Average Pricing

Year over Year
  • Median: $284,900 (+7.8% YoY)
  • Average: $492,165 (+33.2% YoY)

12-Month Price Trend

Median & Average
  • Median and average listing prices over the past 12 months

12-Month Inventory Trend

Active & Pending
  • Active and pending listing counts over the past 12 months

Historical Trend Charts

Median Price
Average Price
Days on Market
Total Listings
Pending Listings
Active Listings
New Listings

Nearby Real Estate Markets

Median Price Legend:
< $250K
$250K–$500K
$500K–$1M
$1M–$2M
> $2M
25 Nearby Zip Code Markets within 29.8 miles — 157 listings ($54,066,707 combined market value)
Zip City / State Distance Listings Market Value Median $ Average $
54401Wausau, WI 544010.0 mi42$20,670,930$284,900$492,165
54474Rothschild, WI 544747.6 mi2$649,800$324,900$324,900
54476Schofield, WI 5447610.5 mi41$14,687,594$364,900$358,234
54426Edgar, WI 5442614.3 mi8$2,015,600$248,950$251,950
54452Merrill, WI 5445217.0 mi38$8,286,128$204,900$218,056
54408Aniwa, WI 5440819.9 mi1$254,900$254,900$254,900
54427Eland, WI 5442724.2 mi1$200,000$200,000$200,000
54414Birnamwood, WI 5441425.7 mi5$1,585,875$319,450$317,175
54442Irma, WI 5444227.7 mi2$199,800$99,900$99,900
54405Abbotsford, WI 5440528.0 mi8$2,411,680$207,500$301,460
54480Stetsonville, WI 5448028.5 mi3$1,078,500$345,000$359,500
54421Colby, WI 5442129.1 mi5$1,636,000$332,400$327,200
54441Hewitt, WI 5444129.8 mi1$389,900$389,900$389,900

Frequently Asked Questions

How many homes are for sale in WAUSAU, WI 54401?

As of January 2026, there are 42 active listings in WAUSAU, WI (zip code 54401), compared to 36 the prior year.

What is the median home price in WAUSAU, WI 54401?

The median listing price in WAUSAU, WI 54401 is $284,900 as of January 2026, a 7.8% increase from $264,250 the prior year.

How long do homes stay on the market in WAUSAU, WI?

Homes in WAUSAU, WI 54401 spend an average of 64 days on the market before going under contract, compared to 60 days the prior year.

Is it a seller's or buyer's market in WAUSAU, WI 54401?

Based on current inventory and days-on-market data as of January 2026, WAUSAU, WI 54401 is currently a Buyer's Market. Inventory has increased compared to last year, with 6 more homes available — giving buyers more choice. Homes are taking longer to sell, averaging 64 days on market compared to 60 days last year.

How much can I save on real estate commission in WAUSAU, WI?

With SELL123.com's maximum 3% commission, sellers in WAUSAU, WI 54401 save an estimated $5,698 compared to a typical 5% commission on the median listing price of $284,900. Our fee structure: 1% listing + 2% selling broker — no additional buyer or seller fees. Call (240) SELL-123 or email info@SELL123.com for a free consultation.